Pepper Post Newsletter and Blog

Everything listed under: scratch off

  • GEICO: Two Months Could Increase Your Business 14.3%!!

    ...From the Case Files... Company: GEICO Objective: To motivate GEICO Direct representatives and sales counselors to increase productivity and new sales during a two-month period. Strategy: Celebrating GEICO’s first year as a corporate sponsor of a Busch Series NASCAR racing car, the company launched a terrific tie-in sales contest with a NASCAR theme.

  • Federal Credit Union Scratches Their Way to a 5% Deposit Increase

    ...From the Case Files... Company: Federal Credit Union Objective: A Federal Credit Union needed an innovative promotion to help face two issues threatening their future competition from local banks and declining deposits from existing members. Existing members were having a difficult time trying to save money and the local banks were trying hard to get their attention and sway them from the credit union.

  • Belk Department Stores is Just "Scratching" Surface for "Back to School" Sales

    ...From the Case Files... Company: Belk Department Stores Objective: To stand out and boost "Back to School" traffic. Strategy: Back-to-school shopping is the second largest retail sales season, accounting for $8.5+ billion in clothing sales.